10 Must-Know Facts About Networking

10 Must-Know Facts About Networking (And Why Coworking Does It Better) by Angel For freelancers and small business owners, networking is absolutely essential. Getting to know people–what they do and what they need–is the fastest way to build connections, and by extension your potential customer base. The only problem traditional networking SUCKS . Business card exchanges, 5 second elevator speeches, feeling like you’re trapped at a used car salesman’s annual conference–all of this makes me want to gag. Unfortunately, nothing is more effective at building your professional reputation and creating customers like face-to-face interaction. The good news is, thanks to a wealth of communication technologies, traditional networking events aren’t the only way to get to know someone. The infographic below breaks down some interesting statistics about the impact of face-to-face networking, how the mobile workforce is changing the look of net...